Are you struggling to attract guests to your short-term rental property? With so many options available to travelers, standing out from the competition can be challenging. To serve you better, Rebl’s vacation rentals with private pools are available at your service. 

With the right short term rental strategy, you can have a way to attract more guests and maximize your rental income.

In this blog, we will discuss some essential tips and tricks to help you attract guests to your short-term rental. 

What Is a Short Term Rental 

Some people have a second home or vacation home, and they earn passive income by leasing them out when they’re not in use. 

  • Short-term rentals are preferred by people who are on vacation, so the length of stay can range from a few days or even weeks. 
  • A few can be rented for up to one month. Anything that is less than six months is usually considered to be a temporary rental. 

Since the economic boom, the popularity of the sharing economy has increased. Short-term rental properties are popular enough to have employees get charged the same amount for their time in the rental as they would in a hotel room. 

  • It also has less commitment than having a long-term lease and tenant. 
  • This can be a good option if the owner wants to relax in the house. 

If you are ready to start your journey in real estate investing, here are some tips to attract guest to your short term rental:

Create a Foundation for a Great Online Presence

If you want to attract guests to your vacation rental property, you’ll need to list it on websites with high traffic volume so that it can reach many potential renters.  To attract visitors, it is important to create an effective short term rental strategy

  • You can build your own website that shows everything about your property that renters want to know.
  • It should show photos of your property as well as list the features and amenities included if they rent your property. 
  • You can also upload video if you can. This helps the viewer imagine what staying at your home might be like when they arrive.

Give Perks and Provide Amenities that Can Be Attractive to Guests

There’s too much competition to make guests want to stay in your property. If you are the owner of the property, which has been rented out for some time, it is important to do your best to be noticed.  One method to stand out is by offering more benefits and extras that help your rental stand out from those in the same area.

Here are a few suggestions that you might want to include when renting out your home:

  • Provide Free Wi-Fi

People nowadays cannot go on with their lives without going online. Providing free Wi-Fi during your guests’ stay is a good way to market your property. Tourists may want access to free Wi-Fi since they often post their activities on social media sites. When you do offer the service, ensure that your Wi-Fi is working.

  • Give Access to the Gym

If your property has a gym, you can let your guests use it for free when they arrive. You can get potential guests to book your property if they are into fitness. Some people want to keep in shape even if they are on vacation, so having access to the gym can be enticing for them.

  • Provide Access to Parking Garage

Most people bring their car when they go on vacation since it’s more convenient, and they can bring anything they need. If you do not have parking in your home, you can offer your guests exclusive access to the nearby parking lot or garage. They won’t need to find a parking space along the road if ever they stay on your property.

  • Give Access to Laundry Facilities

If your guests will stay for a few days, they may need to wash their clothes. Having a washing machine that they can use during their stay can be beneficial for them. If your rental property has a washing machine, allow your guests to use it for free. This will help them save cash and time. 

The most effective way to leave an impression is to offer your guests something they won’t find in other other properties. They will likely return again when you provide them with their needs.

Use Online Marketing to Reach Your Target Audience

Travel agents and managers make the biggest decision about their short-term rentals. To attract the attention of their clients, they must be able to communicate with them.

Below are a few ways online marketing can be used to help you get the attention of those you wish to connect with:

  • Use Social Media

Using social media platforms is ideal for contacting and reaching out to travelers and corporate travel agents. When you share information about your establishment via social media platforms and learn more about them, there is a good chance that you’ll be able to find guests who would want to rent your place.

  • Send Email Promotions

Marketing via email is another method to connect with potential guests. Showcase your property by mentioning its amenities and what activities they can do during their stay. If done properly, they might book their next trip with your company. Also, you can discuss what they would like and offer suggestions in response to their suggestions.

  • Write Blog Entries

People who visit the U.S. or other places for business tend to visit websites to look for places to stay. Having blog entries on your website can benefit travelers from different countries who are thinking if they want to stay in a short term rental or hotels. You can write an article on your website showing the advantages of staying in your property, so they can make a better decision.

  • Upload Videos 

Create a short video that shows how amazing your house is and the amenities it provides. Videos can be a great way to show the property and its amenities without exaggerating.

  • Provide a Welcome Package

Send guests a welcome pack and a brochure with details about the location. It’s an excellent opportunity to let your guests know the gratitude you feel for them when they choose your property. You can also provide information about the activities available in the vicinity. Include maps, attractions coupons, as well as famous restaurants. Even the smallest thing you do can make your guests feel comfortable.

  • Make Check-In and Check-Out Easy

Travelers who traveled long distances to reach your property would want to have a smooth check-in since they want to rest after a tiring trip. It isn’t a good idea to have them show up at your accommodation only to find it locked and not yet prepared. 

It should be easy for guests to check in and out. It is possible to buy the system without keys or even send guests an instructional video.

  • Get in Touch With the Guest After They Leave

It’s a good strategy to thank your guests for staying on your property. You can leave them a note after their visit to show your gratitude. It’s a good opportunity to get more information about your customers who stayed in your property. Write a letter or send them an email. It is also possible to seek suggestions on how you can improve your home and services for future visitors.

  • Provide Exceptional Customer Service

Providing exceptional customer service is crucial in attracting and retaining guests. Respond to guest inquiries and address any concern or issue that may arise during their stay. Also, consider going above and beyond to give them a memorable guest experience, such as providing a welcome basket or giving local recommendations.

Conclusion

Attracting guests to your short-term rental requires an exceptional strategy that includes creating a compelling listing, pricing your rental, providing exceptional customer service, offering unique amenities, utilizing online reviews, marketing your rental property, partnering with local businesses, and offering flexible booking options. By implementing these tips and tricks, you can attract more guests to your short-term rental and maximize your rental income.

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